Branded materials design
A strong brand for a strong beer. Branded material design for this beer is clear, simple and edgy in contrast to traditional industry trends
All branded materials designed for this beer company had a clear goal, impact an audience very accustomed to the usual visual codes in the world of beer. In this case our branded material designers felt totally free to break all preset schemes in the industry to create a clearly distinct, unique and attractive visual set.
Each and every detail, from the original beer label designs for beer to the advertising campaigns are inspired by the provocative character of the brand
A beer bottle, as well as the beer branded materials are the spearhead of the marketing strategy. Our designers made their best to design the Undermine Beer labels to generate a huge visual impact and achieve that distinctive touch that makes a beer bottle stand out from the rest. Of course, all brand identity details such as bottle design, coasters, packaging, bags, posters... were carefully designed following the visual style of the brand.