This new luxury olive oil company hired our branding agency to renew their brand identity as they launched their business throughout the United Kingdom, France, Germany, Spain and Sweden. Our mission was to produce a fresh branding design to represent the versatile world of olive oil in a modern and luxurious way.
We can never resist a product like this. Olive oil is taking the food market by storm and now features as a ‘must have’, worldwide, culinary essential. Our expert team of logo designers looked to the olive tree for inspiration. Clever use of vibrant green was used to compliment clean white lines which we all agreed suited the packaging perfectly. Our clients have a good understanding of their market and are especially proud of their product so it was essential to get the logo absolutely right.
Packaging design was one of the most important tasks of this stage. We created some original oilve oil bottle designs, olive oil packaging designs, shopping bags, stationery... and also a gourmet online store to sell their luxury products. All these corporate material creations were inspired by main logo and helped to build a solid, integrated and relevant brand identity.
Choosing the bottle design to reflect the oil was the fun part, but we had to get it right. The first thing people do when buying any product is to pick it up. We are strange creatures but there is something about feeling the bottle in our hands that speaks volumes to us. The shape, texture and look of the bottle reflects the health benefits that surrounds the delicious world of olive oil.