The website design
The design of the website of a consultancy & law firm must convey confidence, but also attractive to the customer
Our creative team specialized in web design devised a shell interface for this consultancy & law firm. The main idea was to bring the client close to a content as unknown to him as are the legal and administrative vocabulary, in addition to the characteristic coldness of web design and consulting fleeing from administrative agencies. Therefore, the efforts of our designers and website programmers were focused on making the visitor feel a real physical environment, not on a cold, impersonal website. This consultancy & law firm website design is also fully responsive to smartphones, tablets, laptops and desktops to provide the clients with an optimum navigation experience.
The high level of the competition in digital marketing (SEO-SEM) for consultancy & law firm makes it crucial to segment audiences accurately
In such overcrowded industries as this, it is essential to define accurately the target audience that will receive our campaigns. In this case the success of SEO - SEM campaigns was based on a geographical segmentation, combined with age and interests filters to direct messages to that audience that is really relevant for the company. After this step the definition of a close, clear content was key to engage the public with this consultancy & law firm.